1. Cherrapunji Eastern Craft Gin, famous in Meghalaya, enters Guwahati, Assam, introducing Northeastern flavors.
2. Crafted in Cherrapunji, it embodies the region’s essence with purified rainwater and indigenous botanicals.
3. A unique spirit, now available in Assam, promising a taste of Northeast India’s distinctive flavors.
Cherrapunji, April 11: Cherrapunji Eastern Craft Gin, renowned in Meghalaya, now debuts in Guwahati, Assam, offering the flavors of Northeast India.
This unique spirit, crafted in Cherrapunji, utilizes purified rainwater and indigenous botanicals, embodying the essence of the region.
As the first craft gin of its kind in East India, it blends 12 native botanicals with purified rainwater, resulting in a global appeal.
Sustainability is central to their process, employing rainwater, local botanicals, and reducing energy use with advanced Dutch stills.
The gin’s eco-conscious packaging, a reusable steel bottle, marks a paradigm shift in the spirits industry.
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Mayukh Hazarika, CEO & Founder, expressed pride in creating a truly unique product, sourcing rare botanicals from the region.
From Assam’s Kaji Nemu to Meghalaya’s Khasi Mandarin, each botanical encapsulates the rich terroir of Northeast India.
The bottle’s design by Reshidev RK reflects Cherrapunji’s vibrant life, featuring local imagery and crafted from lightweight stainless steel for sustainability.
Cherrapunji Eastern Craft Gin is now available for purchase across Assam, offering a taste of the Northeast’s heritage and craftsmanship