New York

1. Finderbridge, a tourism startup, achieves a milestone at Times Square.
2. Unveils captivating video highlighting Northeast India’s cultural richness and natural beauty.
3. The showcase aims to inspire global travelers to explore the unique charm of the region.


New York, Nov 28: In a groundbreaking achievement, tourism startup Finderbridge has reached a significant milestone by unveiling a captivating video showcasing the cultural richness and natural beauty of Northeast India on one of the iconic screens of Times Square in New York City.

Himangshu Boruah, the CEO of Finderbridge Tourism, expressed pride in this achievement, stating, “We are thrilled to utilize this opportunity to showcase the captivating beauty of Northeast India for the very first time on the world’s most iconic stage.”

Boruah added that the video would have more broadcasts at Times Square in the upcoming days, aiming to inspire travelers worldwide to explore the hidden gem of India.


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The video, featuring stunning visuals of Northeast India’s picturesque landscapes, vibrant festivals, indigenous art forms, and the unique cultural heritage of the people, premiered at Times Square on November 27 at 9:00 AM Eastern Time. This presentation allowed passersby to catch a glimpse of Northeast India’s unique charm and allure.

Finderbridge Tourism’s achievement not only marks a significant milestone but also serves to highlight the global appeal of Northeast India’s undiscovered charm, inviting a broader audience to explore the region’s beauty and cultural richness.